Veo lets you record your sports match without a camera operator. Automatic recording and video-editing enables coaches and players to watch and share their sport.
Veo’s goal is to become a global facilitator of grassroot football and to create a more democratized sport through the message of play for more!
Type:
Advertisment
Brand/Client:
Veo
(Reklamelinjen)
Deliverables:
App
Print
Merchandise
Analysis:
Being a lover of football means belonging to a team – either as a fan or as a player. A football team is a community. A football team is a common ground for people to connect and learn!
The challenge:
In these days, it is difficult to find a team if you want to play football with likeminded people.
People who have the same skill level, the same schedule or the vibes for a beer after training.
The solution:
Veo TeamUp is an app, where football lovers can create or find a grassroot football team, which represent themself.
Strategic plan
After creating a football team on Veo Teamup. Veo has to reach out to the team with following initiatives:
Step 1
One month after creating a team
(example FC Diverse)
Veo will provide basic tools for the
team to make a logo.
Step 2
Four month after creating a team
(example FC Diverse)
With a sportsbrand collab,
Veo will offer jerseys for the team.
Step 3
Six month after creating a team
(example FC Diverse)
Veo introduces their
ultimate sports camera.